Articles on: Campaigns

✅How to Search Podcasts Based on Monthly Listenership

🔍 Step-by-Step: Search by Monthly Listenership

Step 1: Open the Podcast Database

Click the Databases icon in the left-hand menu
Select My Databases
Open the Podcast Database

Step 2: Start a New Search

Click New Search, then choose Search by Idea.

Step 3: Enter a Topic or Keyword

Type the theme or niche you’re targeting and press Enter.

Examples:

“Mindset”
“Nutrition”
“Real estate”

Step 4: (Optional) Hide Podcasts Already in Campaigns

To avoid duplicate outreach, enable:

Hide podcasts inside campaigns
You can apply this for:

Any profile, or
A specific profile

This keeps your list clean and focused.

Step 5: Apply Your Filters

🎧 Listener Count

Set a minimum and maximum monthly listener range to match your outreach goals.

📍 Location

Filter by country or region.

📊 Audience Reach Mode (NEW)

You can now search using two audience-matching modes:

Listener Count Mode (Default)
Estimated monthly audio listeners from Spotify and Apple Podcasts.

Total Audience Reach Mode
Combines:

Audio listeners
YouTube subscribers
TikTok followers
Instagram (coming soon)

➡️ To enable Total Audience Reach:
Campaign Settings → Targeting Settings → Match Podcasts by Total Audience Reach

Step 6: Review Podcast Details

Click any podcast result to view:

Audience size
Engagement signals
Relevance indicators

Step 7: Add to Campaign

Click Add to Campaign, select your campaign, and confirm.

PodPitch recently rebuilt its audience estimates for improved accuracy:

37% of podcasts increased
~50% decreased (previously overestimated)
13% stayed the same

You’ll now see:

Monthly-updated social metrics
More accurate audience matching
Stronger, more credible outreach

✔️ Summary

With My Databases, you can search podcasts by:

Monthly audio listeners
Total social + listener audience reach
Location
Topic or idea
Excluding podcasts already pitched

This gives you one of the most accurate and powerful podcast discovery tools available.

Need help choosing the right filters or audience mode?

Message us anytime — we’re happy to help you dial it in.

Updated on: 17/08/2026

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